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First Look: No.17 Le Chat Rouge Playing Cards by Stockholm 17

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[Update] Le Chat Rouge Playing Cards are now LIVE on Kickstarter!

For this exclusive first look, we are honoured to have a guest post from Lorenzo Gaggiotti of Stockholm17, creator of popular playing card decks such as Requiem, Heretic and No.17. In this guest post, Lorenzo shares with us about the Le Chat Rouge and the creative process behind the deck. Enjoy!

No.17 Le Chat Rouge is the evolution and the last version of the No.17 series. Over the years I've learned that a product never stops evolving, even though it looks similar to the previous version; just think of the iPhone series, from 2G to 6S. I am not planning to improve this deck "ad vitam", I think I have reached a level of satisfaction with Le Chat Rouge and therefore, decided to print it with nice features.


During the design process, I have to make choices, for example round shape's behind the courts, or rectangular? Well, I like both, but it is a choice and the outcome is quite different. With Le Chat Rouge, I am confident and decided to add elegant black inner borders. The Expert Playing Card Company prints perfectly aligned and centered cards, so I decided to work with them again after the great experience with Heretic.


The red foil accents on the back of the cards are something I could not miss. It gives to the deck an incredible effect and I am sure it will turn out great, even though it will be a little more expensive than a regular deck. The production costs are very high, and I need to print at least 2000 units, that´s the reason why the goal is a little higher than usual.


For the campaign, I have a couple of small surprises and of course gifts for the backers once I reach the stretch goals. No.17 Red Label is the "brother" of No.17 Crown Edition, another laser-cut job on special paper and assembled by hand here in Stockholm- signed, limited, numbered and quite exclusive.

The campaign will be launched on Saturday, October 10 at 2pm EST. If we reach all the stretch goals, this deck will turn out exquisite, elegant and exclusive.

[Update] Le Chat Rouge Playing Cards are now LIVE on Kickstarter!

This exclusive guest post is written by Lorenzo of Stockholm17 for Kardify. No part of this article can be reproduced without written permission from the author. You can check out Lorenzo's work online at stockholm17.com
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